4 Responses to “Two Lessons Candidates Should Learn from Imus”
Bill Metzger on
April 19th, 2007 8:26 pm
Today’s message drives home the point of perception being reality. As you discussed most people on the campaign really do not know you, so the first impression is not just important it is critical. I try to impress upon the candidates I work with that not only do you have to have crafted a great message with quick rehearsed answers, but you must look, act, speak, touch, and smell the part. Yes that is correct if you are able to do this you will connnect with someone and there senses and have a much better chance of creating a favorable impression. I have worked with candidates who seeming had everything going against them but understood the distinction of perception being reality and in each instance (though the races were close)they won.
Mark you make a great point about perception being reality. Point well taken.
thank you
Bill Metzger
972-285-6543
Howard on
April 19th, 2007 8:56 pm
Interesting breakdown on the percentage of time that those 5 seconds represented. Though, if you added in all the other off-color moments, the stat will certainly increase.
Also interesting — Shelly Palmer posted the email that Les Moonves sent around to CBS, about the firing: A Message from Leslie Moonves
Howard
Mark Montini on
April 20th, 2007 12:10 am
Thanks for the comment and the link Howard. I had not seen the memo yet — I’ll comment on it momentarily.
I agree 100% with you that if you factor in all the supposedly objectionable things Imus has said over the years the percentage would be higher. I actually had written about that and editted it out of the sake of space. It does illustrate a secondary point I was trying to make in this hot tip…this comment was typical Imus. No different than most every day. The only difference was that millions of people who did not listen to Imus used this one five second clip to define Imus.
In part, that’s why I was laughing while I read the CBS memo about his firing. I can’t help but wonder if the employees at CBS actually believe all that stuff.
Let’s see…CBS big shots are okay with Imus being Imus when the advertisers are sending big checks. As soon as the money stops coming in, though, the cash cow becomes “objectionable expression that hurts and demeans a wide range of people.” Hmmmm. Can’t have it both ways Leslie.
The best part of memo, though, was “In taking him off the air, I believe we take an important and necessary step not just in solving a unique problem, but in changing that culture, which extends far beyond the walls of our Company.”
If the employees at CBS really believe this *$%&*@ then it’s obvious why they can’t figure out a strategy to get more than 10 people to watch their evening news.
Not sure where you stand on the Imus situation, Howard, but I had to respond after reading the ridiculous CBS memo. Thanks for posting it.
P.S. Just so I’m not accused of discrimination, I saw the NBC News president giving an interview a few weeks back that sounds exactly the same way.
Just how dumb do these media execs think we are? And they attack politicians for spin?
MarshaisRightallthetime on
April 20th, 2007 1:02 am
Don Imus is a 66 year old man insulting 19 or 20 year old girls. He is disgusting and has been disgusting for the 25 or 30 years you speak of. So was Howard Stern. They have made more than a few minutes of error. It is amazing to me that conservatives can stand up for Imus. It is amazing to me that any foolish politicians appeared on his show at all. His remarks were clearly racist and misogynistic……he deserved to be fired and you might also clamp the mouths of Ann Coulter, Rush Limbaugh and Michael Savage. Yes there is freedom of speech, but just as your conservative market place self-adjusts so will the airtime for freedom of speech. And so Imus pays the ultimate price. Actions have consequences. If you are so successful be careful how you use your bully pulpit for. Jackson and Sharpton are two proven “jerks” who exist only because you overreact to them so much the African community thinks they are good for them. They are also racist and misogynistic and we don’t listen to them either….humor in a political speech is very welcome. But it is not at all humorous to insult others just plain bad manners. Your statement is moronic as are most Republican statements these days. Your arrogance is overwhelming. And the CBS employees of color had every right to use their high offices to protect members of their community from being insulted by a 66 year old man with terribly bad looking hair.
Today’s message drives home the point of perception being reality. As you discussed most people on the campaign really do not know you, so the first impression is not just important it is critical. I try to impress upon the candidates I work with that not only do you have to have crafted a great message with quick rehearsed answers, but you must look, act, speak, touch, and smell the part. Yes that is correct if you are able to do this you will connnect with someone and there senses and have a much better chance of creating a favorable impression. I have worked with candidates who seeming had everything going against them but understood the distinction of perception being reality and in each instance (though the races were close)they won.
Mark you make a great point about perception being reality. Point well taken.
thank you
Bill Metzger
972-285-6543
Interesting breakdown on the percentage of time that those 5 seconds represented. Though, if you added in all the other off-color moments, the stat will certainly increase.
Also interesting — Shelly Palmer posted the email that Les Moonves sent around to CBS, about the firing:
A Message from Leslie Moonves
Howard
Thanks for the comment and the link Howard. I had not seen the memo yet — I’ll comment on it momentarily.
I agree 100% with you that if you factor in all the supposedly objectionable things Imus has said over the years the percentage would be higher. I actually had written about that and editted it out of the sake of space. It does illustrate a secondary point I was trying to make in this hot tip…this comment was typical Imus. No different than most every day. The only difference was that millions of people who did not listen to Imus used this one five second clip to define Imus.
In part, that’s why I was laughing while I read the CBS memo about his firing. I can’t help but wonder if the employees at CBS actually believe all that stuff.
Let’s see…CBS big shots are okay with Imus being Imus when the advertisers are sending big checks. As soon as the money stops coming in, though, the cash cow becomes “objectionable expression that hurts and demeans a wide range of people.” Hmmmm. Can’t have it both ways Leslie.
The best part of memo, though, was “In taking him off the air, I believe we take an important and necessary step not just in solving a unique problem, but in changing that culture, which extends far beyond the walls of our Company.”
If the employees at CBS really believe this *$%&*@ then it’s obvious why they can’t figure out a strategy to get more than 10 people to watch their evening news.
Not sure where you stand on the Imus situation, Howard, but I had to respond after reading the ridiculous CBS memo. Thanks for posting it.
P.S. Just so I’m not accused of discrimination, I saw the NBC News president giving an interview a few weeks back that sounds exactly the same way.
Just how dumb do these media execs think we are? And they attack politicians for spin?
Don Imus is a 66 year old man insulting 19 or 20 year old girls. He is disgusting and has been disgusting for the 25 or 30 years you speak of. So was Howard Stern. They have made more than a few minutes of error. It is amazing to me that conservatives can stand up for Imus. It is amazing to me that any foolish politicians appeared on his show at all. His remarks were clearly racist and misogynistic……he deserved to be fired and you might also clamp the mouths of Ann Coulter, Rush Limbaugh and Michael Savage. Yes there is freedom of speech, but just as your conservative market place self-adjusts so will the airtime for freedom of speech. And so Imus pays the ultimate price. Actions have consequences. If you are so successful be careful how you use your bully pulpit for. Jackson and Sharpton are two proven “jerks” who exist only because you overreact to them so much the African community thinks they are good for them. They are also racist and misogynistic and we don’t listen to them either….humor in a political speech is very welcome. But it is not at all humorous to insult others just plain bad manners. Your statement is moronic as are most Republican statements these days. Your arrogance is overwhelming. And the CBS employees of color had every right to use their high offices to protect members of their community from being insulted by a 66 year old man with terribly bad looking hair.